Will this years webcast from Olympia Weekend suck?
Hardbody Entertainment (launced in mid 2005) is the new partner that will head the production for the television pay-per-view, post-event DVD:s and live webcasts from Olympia Weekend (webcast apparently won’t cover the main Olympia-competitions – see wording below). In April 2006 the following was posted on Hardbody’s website:
“Hardcore Olympia fans who can’t make it to Vegas in late September will still have some of the best seats in the house! Stay tuned for more details about the 2006 Olympia Worldwide Webcast that will be filled with behind-the-scenes coverage, up close and personal interviews, expo hall, arena events and Hardbody’s World’s Fittest Model Search Finale!”
The first tangiable production so far (besides some flash websites*) is the three minute sneak preview video for FLEX Magazine 2006 Swimsuit Issue Behind-The-Scenes Special. The programme is aimed at television and home video and is “currently under production”.
The preview doesn’t convince me that Hardbody Entertainment has what it takes to produce a solid live webcast. It lacks pizzazz… With sexy female athletes in really small pieces of clothing, how can you go so wrong!?! The preview has nothing like the come-hither looks that’s present in IronMan’s Sexy Swimsuit Spectaculars. Here a couple of DVD covers from bodybuilding.com – see what I mean?
All who have been watching the live webcasts bodybuilding.com has put on knows that it takes several attempts, with trial and error (and cursing), to get things remotely working.This years webcast better be free (as in beer) – some errors in such a webcast fans can forgive. But if they are promised an excellent production and it doesn’t work out… All hell breaks loose on the discussion forums. Ehm, the forums seem even more hellish than usual I mean.
In the beginning of 2006 BODY Magazine included a DVD with the magazine, it had hour long version of the events at the two day fair/expo FitnessFestivalen 2005 in Gothenburg. The DVD isn’t anything advanced, but still, the amount of work that goes into making it… The editor who produced the DVD brought his powerful computer, sound equipment and editing software to our office. The final editing process took no more than two days, thanks to the 15+ years of experience the editor had.
Here’s the DVD-trailer of the many events and competitions at FitnessFestivalen 2005 (with a short history introduction):