Wanted ad: Person to apply posing oil on fitness & bodybuilding competitors
This job ad was posted to Arbetsförmedlingen, a Swedish employment agency with over 325 local offices, on Monday:
Wanted: Posing oil smearer for the Swedish Championships in Bodybuilding/Fitness (1 Position)
We at eSunLess are looking for a nice, energetic person for helping us at the Swedish Championships in Bodybuilding/Fitness, October 13-14 (Saturday-Sunday).
Your duty will be to take care of all the bodybuilding and fitness competitors need for posing oil, right before they step onto stage.
It is important that you are comfortable taking responsibility. Send a photo of yourself.
Salary: 500 Swedish Kroner per day (about US$75).
In comments to the Swedish media (who naturally picked up on the story after it began to be e-mailed, blogged about and discussed in forums) the companys owner, Luke Ray, said:
The posing oil is extremely important, the amount has to be just right. Too much and the muscles are obscured, and the competitor can place last instead of winning.
Over 70 people have answered the ad - so far. Mostly female applicants in their twenties…
Technorati Tags: Advertising, Bodybuilding, Fitness, Viral, Viral Marketing, Fun, Jobs, Employment, Muscles, Work, Career, Marketing, PR, Babe, Girls, Guys, Hunk, bikini, trunks, Sweden, word of mouth, buzz marketing, online advertising
Update: Now Sweden’s largest tabloid has a report on it’s web-tv channel. Click on the image below to view how the pro explains to the person not familiar with bodybuilding how and why the posing oil is applied:
The gymrat (aka Magnus Branzén) works for THE Swedish bodybuilding and fitness magazine. This blog will feature some of the many news items I come across - from my perspective. Most of them should be useful for weight training athletes. Or at least good for a laugh.
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